A 40 Year-Old Global Private Equity / Investment Firm Gets a Rebrand
Bruce Burke redesigned and updated a comprehensive brand identity system and website for BBRC Worldwide, a private investment firm founded by Australian entrepreneur Brett Blundy, with a near 40-year track record of successfully creating, growing and investing in businesses. The firm has grown from a single record store in Australia to a global investment portfolio valued at over US$1.2bn.
The project included developing an appropriately fitting global brand mark, and all the respective business applications, for this well-established and successful PE firm with a diverse range of portfolio investments across several industries including retail, property management, cattle, and capital management.
The resulting effort was overwhelming effective in projecting a fitting image and communications platform for the global PE firm.
“You nailed it! Our new brand mark and website truly reflects where we are as a global organization now.
Thank you for all the effort you put in to make us look great!” Brett Blundy, CEO, BBRC's Founder.
BBRC's new brand identity needed to reflect an image appropriate for the successful 40-year old global investment firm.
The new BBRC brand identity system was designed to adapt to the company's existing range of businesses.
BBRC's new fully-integrated website visually enhances the company's messaging, capabilities and functionality and is more reflective of a 40-year old global leader in the investment / private equity industry. https://bbrcworld.com/
All required business applications for BBRC's new branding system were updated, including business cards, letterhead, and business presentation templates.
Above is BBRC's former brand mark and website, prior to the rebrand.